Automotive

Les plateformes automobiles numériques en Suisse avec la meilleure sélection de véhicules
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Les plus grands marchés automobiles suisses du neuf et de l’occasion.
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Nous faisons de la recherche du véhicule idéal une expérience

Nos plateformes innovantes permettent aux clients de trouver le véhicule qui leur correspond parfaitement et leur font bénéficier d’une expertise pertinente tout au long du processus d’achat. Nous comprenons que nos clients veuillent que tout aille vite et perfectionnons continuellement nos plateformes en ce sens.

Automotive est notre passion

Grâce à leurs fonctions de recherche optimisées pour les utilisateurs sur ordinateur et mobile, nos marques automobiles permettent de trouver le véhicule de ses rêves facilement et rapidement. Le nombre élevé et croissant de visiteurs récompense notre engagement constant pour l’amélioration de nos plateformes automobiles.

autoscout24
Le marché automobile suisse le plus populaire pour les voitures neuves et d'occasion
AutoScout24
motoscout24
La liberté en deux-roues : une passion partagée
MotoScout24

Automotive en chiffres

14.36 Mio

Visites

au mois de octobre sur toutes les plateformes Automotive

3.06 Mio

Utilisateurs

au mois de octobre sur toutes les plateformes Automotive

Découvrez les actualités de Automotive

Plus de communiqués de presse

Découvrez les coulisses de Automotive chez SMG

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Notre portefeuille

Le leader de la recherche immobilière en Suisse

Real Estate

Les marchés généraux suisses les plus fiables

General Marketplaces

Nous facilitons la finance et l’assurance

Finance & Insurance

Travailler avec nous

Nous engageons les plus grands talents du numérique afin de répondre aux exigences de nos utilisateurs et clients en Suisse. En retour, nous vous offrons un environnement de travail attrayant, innovant, chaleureux et dynamique où vous pouvez exploiter pleinement votre potentiel et atteindre vos objectifs, et où vos réussites sont récompensées.

Trouver un poste

SMG Swiss Marketplace Group SA est un réseau pionnier de marchés en ligne et une entreprise numérique européenne avant-gardiste qui simplifie la vie des gens grâce à des produits innovants.

SMG Swiss Marketplace Group SA fournit à ses clients les meilleurs outils pour prendre des décisions importantes dans leur quotidien. Le portefeuille s’étend actuellement sur quatre domaines d’activité: Real Estate (ImmoScout24, Homegate, Flatfox, alle-immobilien.ch, Immostreet.ch, home.ch, Publimmo, Acheter-Louer.ch, CASASOFT, IAZI), Automotive (AutoScout24, MotoScout24), General Marketplaces (anibis.ch, tutti.ch, Ricardo) et Finance & Insurance (FinanceScout24, moneyland.ch). La société a été fondée en novembre 2021 par TX Group AG, Ringier AG, La Mobilière et General Atlantic.

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© SMG Swiss Marketplace Group Ltd. 2025
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© SMG Swiss Marketplace Group AG 

2025

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© SMG Swiss Marketplace Group AG 

2025

Marta Andreoni

Head of Design for Automotive

Introduce yourself and your role at SMG

I’m Marta Andreoni, Head of Design at SMG Automotive. I lead the design and UX writing team shaping AutoScout24 user experience. 

In my role, I wear many hats. My main focus is ensuring we stay true to our vision “simplifying people’s lives and connecting humans through innovative digital platforms” and our brand promise, “make it happen”. I challenge my team to think user-first, push for innovation, ease of use for our customers and make forward-thinking decisions, even within business and technological constraints.

 A big part of my role is supporting each designer’s growth, motivation, and career development. Through one-on-one coaching, mentoring, group work, and projects, I help my colleagues set and achieve their goals while fostering new learning opportunities.

What helps you feel empowered and confident in your role?

If I had to mention one thing I would say “being proactive” has been key to feeling more empowered. I enjoy solving problems, so when issues or opportunities arise, be it in the product, market or the team, I get curious and I proactively investigate the reasons and try to bring inputs to be discussed with others, this makes me feel I can be part of the process or solution and my point of view is going to be taken seriously. My optimism also plays a role, giving me confidence that even the most complex challenges can be solved. 

Besides, having trust from other managers and colleagues makes me feel in a safe environment where I can take ownership on topics I’m passionate about. 

What’s one thing SMG does well in fostering an inclusive workplace? What more can be done to amplify and support different perspectives in the workplace?

In my experience, we strive for balancing top-down and bottom-up inputs, ensuring employees can influence product directions, processes, and culture. People are approachable, and our strong feedback culture helps voices be heard. Across SMG, initiatives like regular People & Culture Surveys, topic guilds, and events in our locations across the world foster open exchange and mutual learning.

That said, I’ve noticed that quieter voices sometimes get less space, or interacting with top management can feel intimidating, especially when giving critical feedback. To make participation more inclusive, we could apply more facilitation and group work techniques like structured turn-taking, written input, and smaller group discussions – ensuring everyone, regardless of confidence level, seniority or personality, feels comfortable contributing. 

Design is often about seeing the world differently. How do unique perspectives contribute to more innovative, inclusive, or impactful design?

Design is about understanding diverse user personas and perspectives to create solutions that truly meet their needs or create new opportunities. I believe in the power of collaboration to shape user experiences – bringing together different disciplines, backgrounds, and lived experiences helps challenge assumptions, uncover blind spots, and drive more inclusive, innovative, and impactful solutions.

Looking back on your career, what’s one lesson or piece of advice you wish you had known earlier as a leader in design?

There are three things no one really prepares you for as a design leader: dealing with constant change, facing failure and handling emotions at work. These topics aren’t talked about much until you face them. I was lucky to learn from others’ experiences, but much of it came through my own.

One thing I wish I had understood earlier is the power of emotional intelligence, my job is no longer about the content and the design, it is about people. Self-awareness, not just of your own emotions, but also how others feel and react, can be the difference between conflict and harmony, frustration and clarity. The more I grow as a leader and designer, the more I realise that design isn’t just about doing the design job, delivering solutions on the market: it’s about navigating people, their emotions, and making change more acceptable and transforming issues into opportunities, both within the organisation and through great products.

 

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