Plug-in hybrids boost new car market – used cars under pressure

According to the latest market analysis by the online platform AutoScout24, both supply and demand for new cars increased in the third quarter of 2025, while they declined for used cars. Vehicles with alternative fuel types were the main drivers of this growth: new plug-in hybrids recorded a year-on-year rise in listings of more than 40 per cent.

In the third quarter of 2025, the total number of vehicles listed on AutoScout24 fell slightly (-1.3 per cent compared with Q2 2025). However, the development varied by market segment: while the number of used car listings decreased from 288,245 to 282,402 (-2 per cent), new car listings rose from 51,449 to 52,747. SUVs maintained their leading position, with new SUV listings up by 4.6 per cent to 27,135. Family vehicles also came back into focus: new minivans increased by 3.3 per cent to 2,298 listings, and new estate cars by 6.2 per cent to 5,350. New small cars, on the other hand, lost ground, with 7,530 listings (-2.5 per cent).

Search trends diverge
Search behaviour on AutoScout24 reflected these market trends. In the third quarter, interest in used cars declined slightly compared with the previous quarter (-4.8 per cent), while searches for new cars rose significantly (+14.9 per cent). The strongest demand was seen for new SUVs, up 26.8 per cent quarter-on-quarter and 22 per cent year-on-year. Used SUVs saw a slight increase of 0.8 per cent. Among the most searched brands, Mercedes-Benz, VW and BMW topped the rankings for both new and used cars. In terms of specific models, the BMW M3, Škoda Kodiaq and Dacia Sandero were most in demand among new cars, while the VW Golf, Škoda Octavia and VW Tiguan led the used car segment.

Alternative fuel types on the rise
Plug-in hybrids showed the strongest growth compared with the previous quarter (+18.8 per cent). Year-on-year, listings were up by as much as 40 per cent. During the same period, mild hybrids (+21.4 per cent) and electric vehicles (+10.9 per cent) also saw notable increases. A similar pattern emerged in the used car market: electric vehicles (+13.9 per cent) and plug-in hybrids (+23 per cent) both grew by double digits. “The current figures show that alternative fuel types are playing an increasingly important role in the market,” says Alberto Sanz de Lama, Managing Director of AutoScout24 at SMG Swiss Marketplace Group. “The shift away from conventional combustion engines is accelerating.”

Diesel values fall significantly
While average prices for new cars remained stable at CHF 62,458 (+0.7 per cent) in the third quarter, used car prices rose slightly (+0.3 per cent to CHF 37,386). However, there were significant differences depending on the fuel types: used diesels lost value (-6.4 per cent), as did petrol cars (-1.49 per cent). Prices for alternative fuel types also declined: battery-electric vehicles (-1.3 per cent), mild hybrids (-3.92 per cent) and full hybrids (-2.34 per cent) all became cheaper. Only used plug-in hybrids increased in price (+4.9 per cent). In the new car market, a similar shift was observed: diesel (+1.3 per cent), mild hybrids (+3.2 per cent) and plug-in hybrids (+1.31 per cent) became more expensive, whereas petrol cars (-2.9 per cent), electric vehicles (-0.78 per cent) and full hybrids (-3.4 per cent) saw price declines.


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