Our Scout24 brands have been operating in colourful new armour for three months now. In this second part of our rebranding trilogy, we want to showcase how the brand identity was adapted to the local market.
SMG Swiss Marketplace Group Ltd. is a pioneering network of online marketplaces and an innovative European digital company that simplifies people’s lives with groundbreaking products.
SMG Swiss Marketplace Group Ltd. provides customers with the best tools to meet their life decision needs. The portfolio includes Real Estate (ImmoScout24, Homegate, Immostreet.ch, home.ch, Acheter-Louer.ch), Automotive (AutoScout24, MotoScout24, CAR FOR YOU), General Marketplaces (anibis.ch, tutti.ch, Ricardo) and Finance & Insurance (FinanceScout24). The company is owned by TX Group AG (31%), Ringier AG (29.5%), La Mobilière (29.5%), and General Atlantic (10%).