Maintaining a consistent brand identity across diverse sectors can be a complex task.
The Swiss automotive industry is undergoing a major change that is not only shaped by new technologies, but also by global megatrends such as climate change, demographic change and digitalisation. But how exactly do these megatrends affect the automotive sector?
In the dynamic realm of technology, staying ahead necessitates more than just passive observation of trends; it demands active exploration, collaboration, and continuous learning. SMG’s X-Plore Days represent this commitment to innovation, knowledge-sharing, and the resilience required to future-proof our company.
AI has taken center stage in the world of technology, and here at SMG Swiss Marketplace Group, we’re not just keeping up, we’re actively futureproofing. Recently, our Executive Leadership Team (ELT) had the opportunity to dive headfirst into the exciting world of artificial intelligence in a workshop that left them inspired and ready to embrace the AI revolution.
In today’s digital age, cybersecurity is more critical than ever. As we celebrate Cyber Security Month, it’s essential to shed light on innovative solutions that can protect both our employees and customers. That is why we’re proud that SMG has become a part of the FIDO Alliance.
Welcome to Cyber Security Month! This week, we’re diving deep into the treacherous waters of phishing attacks.
In the ever-evolving world of digital marketing, ImmoScout24 has embarked on a creative journey to boost brand awareness.
Creating and implementing a digital brand presence is hard enough. But when you get the task to bring to life said brand within a physical space, you really have to start thinking outside the box.
At SMG we specialize in online marketplaces – one of them is Ricardo. Part of General Marketplaces, it is unique in our portfolio with its auction system and is known for its commitment to sustainability and charitable activities.
Homegate recently embarked on a cutting-edge tech-driven branding campaign that has yielded impressive results. What set this campaign apart was the use of AI-generated images through Midjourney, an AI-generator tool, in combination with internal expert inputs.
