Homegate recently embarked on a cutting-edge tech-driven branding campaign that has yielded impressive results. What set this campaign apart was the use of AI-generated images through Midjourney, an AI-generator tool, in combination with internal expert inputs.
Recently we moved and transformed an office space into a new co-working space that prioritizes sustainability and environmental responsibility: Maintower.
The Automotive AI Hack & Learn captured the attention and participation of individuals across our Automotive Business Unit. The event proved to be an exciting opportunity for all who sought to explore the potential of artificial intelligence.
Since its inception, Ricardo has been a pioneering force in the Swiss secondhand market. They capture the hearts of consumers and transform the marketplace experience.
For the second consecutive time, Swiss Marketplace Group AG, together with its brand AutoScout24, along with Zurich Insurance, the University of St. Gallen, and the University of Lucerne, conducted the Swiss Mobility Monitor.
Discover the powerful initiative that has been transforming cybersecurity: Bug Bounty Programs. These programs reward security researchers – or “hackers” – for finding and reporting weaknesses.
In October 2020, Google Analytics made a major announcement: the move from a session-based tracking model to an event-based model would be completed by July 2023. This change brought about the introduction of Google Analytics 4.
In this article we will be looking at the requirements and distinctions of personal data and how at SMG Swiss Marketplace Group we distinguish between two ways of collecting data.
Employees are those who help drive a company forward, so at SMG we aim to facilitate employee-driven initiatives that will ultimately better the company’s products and services. This is why the SMG Group Acceleration Team has launched the “SMG Digital Spark”.
In this third and final part of our rebranding trilogy, we want to talk about the campaigns set up for this rebranding.
